Svetlana
Kodintseva
Head of Paid Traffic & Growth Marketing Strategist
(9+ years experience)

I help businesses build and improve customer acquisition systems through paid traffic, funnels, creative testing, and growth strategy
I work at the intersection of paid traffic, customer acquisition, funnels, and growth marketing.
My role is not just to launch ads, but to find where marketing performance breaks down — in traffic, messaging, landing pages, funnels, analytics, or sales — and help businesses fix it.

Clients: Skyeng, Burger King, ConvertMonster, ChatPlace, Nvidia, Ozon, Fazer, English-Tochka, SM-Clinic, and others.


Traffic & Growth Strategist with 9+ years of experience
Ex-Mentor at Yandex Practicum & ConvertMonster
9+
years in paid acquisition & performance marketing
200+
projects across SaaS, e-commerce, education, healthcare, beauty, and service businesses
50+
business niches:
SaaS, beauty, healthcare, e-commerce, education, restaurants, and more
Industries where I help businesses grow
  • Online Education & Experts
    Online schools, coaching programs, webinars, courses, and creator-led businesses.
  • E-commerce & Retail
    Online stores selling electronics, cosmetics, fabrics, furniture
  • SaaS & Digital Products
    AI tools, subscription platforms, mobile apps, and digital services.
  • Healthcare & Beauty
    Clinics, dental practices, косметology, beauty studios, and wellness businesses.
  • Local & Service Businesses
    Restaurants, food delivery, car rental, visa services, and other service-based businesses.

Услуги
  • Ad Campaign Management
    • Competitor analysis (benchmarking strengths/weaknesses, positioning, offer & USP development)
    • Audience research (segmentation, messaging framework)
    • Product & landing page audit (conversion improvements, fixing weak points)
    • Marketing strategy development
    • High-converting copywriting
    • Creative production
    • Analytics & tracking setup (GA4, Meta Pixel, VK Pixel, etc.)
    • Campaign launch
    • Performance monitoring & optimization
    • Daily & monthly reporting
    Starting from 800$
  • Online Consultation (Q&A Format)
    In 1.5–2 hours, you’ll get:
    • Answers to your specific questions
    • Full session recording
    • PDF summary with key insights
    Who it’s for:
    1. Beginners in paid ads who want to deepen their expertise
    2. SMM specialists, marketers, and copywriters looking to master paid traffic and increase their income
    3. Business owners and experts who want to avoid costly mistakes and get results without wasting budget

    Starting from 150$
I dive deep into your business, goals, and unit economics to define a clear growth direction.
Discovery & Alignment
1
How I Work
I analyze your audience, competitors, and market to build a scalable acquisition strategy.
Strategy & Positioning
2
I develop high-converting creatives and messaging based on data and market insights.
Creative Production
3
I set up tracking, audiences, and campaigns to ensure accurate data and efficient scaling from day one.
Launch & Setup
4
I continuously optimize performance, test hypotheses, and scale what drives profit.
Optimization & Scaling
5
I deliver clear reports with actionable insights and define the next growth steps.
Reporting & Growth Planning
6

Case Studies

Client Feedback
Let’s Build Your Growth System
Tell us about your project — we’ll define timelines, strategy, and expected outcomes.

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